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Industry News | 2025.03.06

The food delivery and battery Swap Station industry is booming, but the franchise agency model hides so many pitfalls

The food delivery and battery Swap Station industry is booming, but the franchise agency model hides so many pitfalls


The food delivery battery swapping industry has developed rapidly in recent years, attracting the attention of many entrepreneurs and investors. However, many people overlook the risks behind the temptation to join or act as agents. Today, let's talk about why we do food delivery and battery swapping. We do not recommend choosing franchise or agency models.


1、 High franchise fees, high cost pressure
Franchise or agency models typically require high franchise fees, brand usage fees, and subsequent management expenses. These costs not only increase the initial investment, but may also consume a significant amount of working capital. For startups, such cost pressures are undoubtedly enormous. In contrast, independent operation can better control costs and allocate funds towards equipment procurement and market expansion.
Swap Station
2、 Profit margin is compressed and revenue is limited
In franchise or agency models, brand owners often extract a certain percentage of commission or share from each order. This means that your profit margin has been significantly compressed, and actual returns are far below expectations. And independent operation allows you to control all profits, flexibly adjust pricing strategies, and maximize profits.

3、 Lack of autonomy and limited operations
The franchise or agency model usually requires strict adherence to the brand's operating rules, from equipment procurement to market promotion, all of which need to be executed according to unified standards. Although this model reduces operational difficulty, it also limits your autonomy. If you have innovative ideas or localized operational strategies, they may be difficult to implement. Autonomous operation allows you to fully control the direction of your business and flexibly respond to market changes.

4、 Uncontrollable brand risk
Under the franchise or agency model, your business is deeply tied to the brand. If there is negative news or business problems from the brand, your business will also be affected. In addition, brand decision-making errors may directly affect your earnings. And independent operation can avoid this risk, allowing you to fully control the brand image and market reputation.

5、 Market saturation and fierce competition
The franchise or agency market for many well-known battery swapping brands has become saturated, with high-quality areas being seized and competition in the remaining market being exceptionally fierce. In this situation, the franchise or agency model is unlikely to bring you the expected returns. And independent operation can help you avoid the red ocean market, choose regions with greater potential, and create differentiated competitive advantages.

Although the food delivery battery swapping industry has a promising future, choosing a franchise or agency model is not the best choice. High costs, profit compression, operational limitations, brand risks, and market saturation can all become stumbling blocks on your path to success. In contrast, independent operation not only allows you to have more initiative, but also maximizes profits and flexibility. If you have entrepreneurial dreams, why not start with independent operation, step by step, and build your own battery swapping brand!
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